Training Reviews · On-site References

'Negotiation Special Lecture' by Instructor John Kim at Enpurani

2026-09-11

📋 Training at a Glance
Client Enpurani · Date 2026-09-11 · Topic Negotiation special lecture · Instructor John Kim, Lead Instructor
👤 About Instructor John Kim →📚 Related course: Business Negotiation A to Z →🗂 ‘Business Negotiation’ reviews →
Today we delivered a negotiation special lecture at Enpurani’s Noryangjin office. It was a 2-hour session titled “Negotiate to Win, Negotiate to Keep.” Enpurani is a cosmetics company that runs the skincare brand 'Enpurani' and the color cosmetics brand 'Holika Holika'. It does not only sell its own brands; it also manufactures products for other brands as an OEM/ODM. It is both a brand owner and a manufacturer. From a negotiation-training perspective, the structure is fascinating. Negotiating to buy raw and subsidiary materials, negotiating to sell finished goods, and negotiating distribution terms all run at the same time inside one company. Sales tries to protect the price, while purchasing tries to bring it down. When we swapped roles on the same case, the discussion did not wrap up easily. Enpurani’s CEO also joined us and brought up the U.S.–Iran war, which tied directly into today’s topic: the side applying pressure with a deadline, the side buying time, and the mediator caught in the middle. Even negotiations between nations come down to who has more leverage and better alternatives. It’s Friday. Wishing everyone a great weekend!^^b
← All Reviews Request Training Related course: Business Negotiation A to Z →

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FAQ

  • Client: Enprani
  • Date: 2026-09-11
  • Topic: Negotiation Special Lecture
  • Instructor: John Kim

Today we delivered a negotiation special lecture at Enprani's Noryangjin office. The title was “Negotiate to Win, Negotiate to Keep,” a 2-hour program. Enprani runs the skincare brand 'Enprani' and the color cosmetics brand 'Holika Holika'…

The “Negotiation Special Lecture” is delivered as Nanum Consulting’s “Business Negotiation A to Z” course. See the “Business Negotiation A to Z” course details →
Yes. As in the Enpurani case, the “Negotiation Special Lecture” is delivered with a curriculum adapted to your company’s audience and level. It typically runs as a 4-hour intensive course and is available on-site or online.