It’s been a while since I was last in Mungyeong. At the 'Mungyeong Agricultural Technology Center', I ran 'Startup Marketing' training for local entrepreneurs. Many of the products were made from local farm produce. Many participants had built the product first and were only now thinking about sales channels, so we started with who the customer is and worked step by step toward the question of what value to deliver and how.




28 Apr 2025
[ Instructor: John Kim ]