Today we ran another Design Thinking workshop online for UST (University of Science and Technology) in Daejeon. In the morning we taught international master’s and PhD students, and in the afternoon Korean master’s and PhD students. There are plenty of interesting cases, such as how to stop people from crossing railway tracks illegally in Ethiopia and how to help consumers in Korea know when to replace their air conditioner filters, so we are really looking forward to the results. On Friday we will cover the customer journey map and the ideation process. ^^b



7 Aug 2024
[ Instructor: John Kim ]