💼 Workplace Skills
Design Thinking (Training & Workshop)
⏱ Duration8 hours
🏢 FormatOn-site delivery · Customized design
👤 InstructorJohn Kim
✅ Key outcomeComprehensive knowledge of design thinking and how to apply it
This hands-on corporate training program is an intensive 8-hour workshop that builds a customer-centered, innovative mindset. In expert sessions led by John Kim, CEO of Nanum Consulting, participants uncover customers’ hidden needs (unmet needs) and build a deep, empathy-based understanding of customers. The program balances theory with hands-on workshops, so participants can apply the design thinking method to their work right away. From generating innovative ideas to solving problems from the customer’s perspective, this comprehensive program teaches the full design thinking process. The curriculum draws on Nanum Consulting’s experience training at 50+ major corporations and institutions.
Who is this course for?
This program is a good fit for practitioners and leaders at companies and institutions that want to strengthen their business skills. We especially recommend it for organizations that want to identify customers’ unmet needs through design thinking.
What will you learn?
- Identify customers’ unmet needs through design thinking training
- Understanding customers through empathy
Curriculum
Module 1: Understanding Design Thinking
- Customer-centric innovation
- The 5-stage design thinking process and success stories
Module 2: Empathy and Defining the Problem
- Empathy-based customer observation and interviews
- Customer Journey Map
- Uncovering unmet needs and reframing problems
Module 3: Ideation and Prototyping
- Brainstorming, divergent and convergent thinking
- Prototyping, rapid experiments and validation
Module 4: Hands-On Workshop
- Applying design thinking to team projects and developing solutions
- Presentations and on-the-job application plan
Expected results / After the course
- Comprehensive knowledge of design thinking and how to apply it
- Applying it to real work problems or turning ideas into reality
On-site training references
UST (University of Science and Technology) - 5-day course delivered in EnglishChonnam National UniversitySunchon National UniversityMokpo National UniversityJeju National UniversityKyonggi UniversityGS EPSNongHyupDaejeon Chamber of Commerce and IndustryHyundai CorporationHaesung GroupCEDRAKEYEChilgok-gun One-Person Creative Business Support Center online courseMany video production projects deliveredUSTNanum ConsultingOurhomeAjusteeland more
About the instructor
John KimInstructor John Kim, author of “B2B Marketing Design” and CEO of Nanum ConsultingView profile →
Related courses
We tailor this course to your company
From diagnosis to execution — Nanum Consulting
FAQ
Suited to every role that needs innovative problem solving, including planners, developers, marketers, and managers. Especially valuable for employees working on new product development, service planning, and customer experience improvement.
Drawing on his IDEO certification, he balances theory and practice. You will learn the design thinking process step by step and build practical skills you can apply on the job right away through hands-on workshops.
The program runs 8 hours in a single day, covering everything from core design thinking concepts to step-by-step hands-on practice. Costs vary with the number of participants, training location, and customization needs, so we provide an exact quote after a consultation.
He has extensive experience delivering design thinking training for a wide range of large and mid-sized companies. As an IDEO-certified expert, he uses proven training methods to achieve high satisfaction and strong on-the-job application.
Design Thinking (Training & Workshop)
This hands-on corporate training program is an intensive 8-hour design thinking workshop that builds a customer-centric, innovative mindset. Led by John Kim, CEO of Nanum Consulting
Training objectives
- Identify customers’ unmet needs through design thinking training
- Understanding customers through empathy
Expected results
- Comprehensive knowledge of design thinking and how to apply it
- Applying it to real work problems or turning ideas into reality
Curriculum
Module 1Module 1: Understanding Design Thinking
- Customer-centric innovation
- The 5-stage design thinking process and success stories
Module 2Module 2: Empathy and Defining the Problem
- Empathy-based customer observation and interviews
- Customer Journey Map
- Uncovering unmet needs and reframing problems
Module 3Module 3: Ideation and Prototyping
- Brainstorming, divergent and convergent thinking
- Prototyping, rapid experiments and validation
Module 4Module 4: Hands-On Workshop
- Applying design thinking to team projects and developing solutions
- Presentations and on-the-job application plan
About the instructor
John Kim, Lead Instructor
10 years in industry · 15 years teaching (3,000+ lectures)
Education
· MBA (advanced major: Marketing), Korea University Graduate School of Business (graduated)
· Sungkyunkwan University Consultant Program (completed)
· Sogang University Graduate School of Business, Short-Term MBA (completed)
· Seoul National University Lifelong Education Instructor Development Program (completed)
· Chung-Ang University, B.A. in English Language and Literature (graduated)
Experience
· Current: CEO, Nanum Consulting
· Formerly at Hyosung Corp., Daeduck Electronics and Shinhan Diamond: overseas assignments and strategic planning (10+ years)
· Current partner instructor, Expert Consulting
· Current: Partner instructor, PSI Consulting
· (Current) Partner instructor, Korea SMEs and Startups Agency and SME Training Institute
Credentials and publications
· Certified consultant
· Certified teacher
· Completed official IDEO Design Thinking training
· B2B Marketing Design (1 Apr 2025)
· The Chinese Diamond Tool Market: Present and Future (co-authored, Korea Tool Association)
· Battles That Changed History and Innovative Weapons (in progress)