⏱ Training hours2 hours
🏢 FormatOn-site delivery · Customized design
👤 InstructorJohn Kim
✅ Key outcomeComprehensive knowledge of business manners
The Business Manners (Basic) course is a practical 4-hour program that builds the business etiquette and communication skills every professional needs. Led by John Kim, CEO of Nanum Consulting, participants move step by step from the fundamentals of business manners to effective speaking, negotiation strategy and customer consultation techniques. You learn manners principles and negotiation know-how you can apply directly at work, improving both job performance and working relationships. The curriculum balances theory and practice, strengthening individual business skills and the organization’s public image. It has been proven through training with 50+ major corporations and institutions.
Who is this course for?
This course is for team members and leaders at companies and institutions that want to build business skills. It is especially useful for organizations that want to lay the foundation of professional conduct through business etiquette training.
What will you learn?
- Build the foundations of a business professional through business etiquette training
- Systematically learn the basics of manners and negotiation
Curriculum
Module 1: Business Manners Basics
- How to Make a Good Impression
- Appearance, Expression, Greetings, and Manners
- Business manners by situation
- Effective Communication Skills
Module 2: Business Communication
- How to be more persuasive
- Habits and strategies for persuasive speaking
- How to come across as likable when you speak
- 11 speaking techniques of a master persuader
Module 3: Winning Negotiation Strategy
- How to Win Tough Negotiations
- Negotiating over drinks and during client entertainment
- A study of Chinese negotiation methods
- Complaint negotiation skills
Module 4: Customer Consultation Techniques
- Customer consultation basics
- Conversation Techniques for Consultations
- Consultation techniques by customer type (MBTI, Social Style)
- Key points for consultations
Expected results / After the course
- Gain comprehensive knowledge of business manners
On-site training references
LG HausysSMEs Training InstituteKorea Small and Medium Business AdministrationCatholic Kwandong UniversitySunmoon UniversityHyundai SteelGyeonggi Business & Science AcceleratorKwandong UniversityDongguk UniversityKorea Water Industry CouncilKorea Women's Training InstituteHankuk PaperKorea Overseas Infrastructure & Urban Development CorporationHanbat National UniversityHyundai CorporationHyundai Kefico CoremotionS-OilEisai KoreaKorea Specialty Contractors Financial CooperativeRevodix Co., Ltd.TMCKEzwel FairOasis Co., Ltd.Daehan SugarThe-K Non-Life InsuranceKOICAExpert ConsultingDaejeon Youth Startup Academy.Gyeonggi Women's Development CenterGyeonggi Women's Human Resources Development Centerand more
About the instructor
John KimInstructor John Kim, author of “B2B Marketing Design” and CEO of Nanum ConsultingView profile →
Related courses
We tailor this course to your company
From diagnosis to execution — Nanum Consulting
FAQ
It suits every employee who handles customers or external business, from new hires to mid-level managers. It is especially effective for employees who want to improve their first impressions, business communication, and customer consultation skills.
Going beyond basic etiquette, this integrated curriculum covers speech, negotiation strategy, and customer consultation techniques you can apply directly at work. Built on John Kim's extensive hands-on experience, the hands-on training can be put to use on the job right away.
This 4-hour intensive program is designed to teach the core elements of business manners systematically. Practice and feedback in each module deliver maximum impact in a short time, and guidelines for applying what you learn at work are provided after the training.
John Kim has delivered on-site training across a wide range of industries, from major corporations to small and mid-sized companies. He is especially well regarded as a business manners and communication training expert in services, finance, and manufacturing, with consistently high satisfaction ratings.
Business Manners (Basic)
The Business Manners (Basic) course is a practical 4-hour program that builds the business etiquette and communication skills every professional needs. Nanum
Training objectives
- Build the foundations of a business professional through business etiquette training
- Systematically learn the basics of manners and negotiation
Expected results
- Gain comprehensive knowledge of business manners
Curriculum
Module 1Module 1: Business Manners Basics
- How to Make a Good Impression
- Appearance, Expression, Greetings, and Manners
- Business manners by situation
- Effective Communication Skills
Module 2Module 2: Business Communication
- How to be more persuasive
- Habits and strategies for persuasive speaking
- How to come across as likable when you speak
- 11 speaking techniques of a master persuader
Module 3Module 3: Winning Negotiation Strategy
- How to Win Tough Negotiations
- Negotiating over drinks and during client entertainment
- A study of Chinese negotiation methods
- Complaint negotiation skills
Module 4Module 4: Customer Consultation Techniques
- Customer consultation basics
- Conversation Techniques for Consultations
- Consultation techniques by customer type (MBTI, Social Style)
- Key points for consultations
About the instructor
John Kim, Lead Instructor
10 years in industry · 15 years teaching (3,000+ lectures)
Education
· MBA (advanced major: Marketing), Korea University Graduate School of Business (graduated)
· Sungkyunkwan University Consultant Program (completed)
· Sogang University Graduate School of Business, Short-Term MBA (completed)
· Seoul National University Lifelong Education Instructor Development Program (completed)
· Chung-Ang University, B.A. in English Language and Literature (graduated)
Experience
· Current: CEO, Nanum Consulting
· Formerly at Hyosung Corp., Daeduck Electronics and Shinhan Diamond: overseas assignments and strategic planning (10+ years)
· Current partner instructor, Expert Consulting
· Current: Partner instructor, PSI Consulting
· (Current) Partner instructor, Korea SMEs and Startups Agency and SME Training Institute
Credentials and publications
· Certified consultant
· Certified teacher
· Completed official IDEO Design Thinking training
· B2B Marketing Design (1 Apr 2025)
· The Chinese Diamond Tool Market: Present and Future (co-authored, Korea Tool Association)
· Battles That Changed History and Innovative Weapons (in progress)