Today at Inje University in Gimhae, South Gyeongsang, I delivered startup marketing training and consulting for students of the Inje Student Startup Club, hosted by the Inje University LINC Project Group.
I had originally prepared a session on overseas marketing and global expansion strategy for startup ideas. But in the Q&A with students on site, I realized that what they needed most right now was to define their idea and set their target market and persona.
I shifted the consulting direction accordingly, and it was rewarding to see how positively the students responded.
Four hours felt too short for them. I hear some students even asked their supervising teacher to invite us back.
Seeing such an enthusiastic response, I am truly grateful.
I will keep using opportunities like this to connect with more students and support them on their startup journey.
