I was in Daegu today.
At the Daegu Digital Innovation Agency, I gave a guest lecture on B2B marketing to employees of IT/SW startups.
In the session, we built B2B marketing and sales strategy scenarios focused on IT solutions.
Using case studies, we explored how a startup’s service can solve enterprise customers’ pain points and which tactics work in the field.
Thanks to the attendees’ focus and active participation, the discussion stayed lively and in-depth throughout the session.
Daegu’s passionate founders inspired me too, and I’m leaving with plenty of new ideas.
Thank you for such an attentive audience!
🙏 Another day of growing with our 'new clients'.
