Today I gave a special lecture on 'B2B Digital Marketing' to CEOs in an executive program at the FKI Tower in Yeouido. They were very attentive. Afterward I spent about an hour with one CEO discussing a live business issue: digital transformation (DX). He said resistance and attacks from the existing organization keep getting worse, which makes the work hard. I need to study and research this area more. ^^b



17 May 2022
[ Instructor: John Kim ]