🌏 Global Business
Understanding Chinese Cultural Differences (History, Politics, Economy)
⏱ Training hours2 hours
🏢 FormatOn-site delivery · Customized design
👤 InstructorJohn Kim
✅ Key OutcomeGain a broad foundation in China’s history, politics, and economy
“Understanding Chinese Cross-Cultural Differences (History, Politics, Economy)” is a 2-hour corporate training program in global business, led by John Kim, CEO of Nanum Consulting. Key topics include understanding China, hands-on simulations, and problem-solving.
Who is this course for?
This course suits practitioners and leaders at companies and institutions that need global business skills. We especially recommend it for organizations aiming to build systematic, creative thinking for understanding Chinese culture.
What will you learn?
- Build systematic, creative thinking for understanding Chinese culture
- Learn the fundamentals of the Greater China region in a structured way
- Strengthen the capabilities of marketers working in Greater China
Curriculum
Module 1: Understanding China
- Bias and Preconceptions About China
- Korean Business Culture as Seen by Chinese Counterparts
- Analyzing China’s political landscape (focus on Xi Jinping)
- Analyzing Culture and Characteristics by Region of China
- Analyzing Chinese dialects, gestures, and cultural nuances
- Chinese Humor, Negotiation, and Hospitality: Cases and Practice
Module 2: Practical Simulation and Problem Solving
- Crafting Value Propositions for Chinese B2B Marketing
- Running Trade Shows in China and Securing Agents
- Choosing Distribution Channels in China and Approaches to Winning Customers
- Running Trade Shows in China and Managing CRM
- Hands-on Exercise: Building a Sales Strategy for China
- Real Success and Failure Cases in China, Taiwan, and Hong Kong
Expected results / After the course
- Gain a broad grounding in China’s history, politics, and economy
- Learn how to manage Greater China customers and run account operations
- Understand Greater China marketing and sales approaches
On-site training references
Hyundai CorporationSamsung Electronics SalesSiheung Industry Promotion AgencyShinsegae Department StoreUlsan SMEsInduk UniversityCheil WorldwideSamyang FoodsS-OilSamgi AutomotiveLS ElectricHwaseungBC CardShinsung ENGK-waterGangwon Regional Business Evaluation GroupKyungil UniversityNational Agricultural Products Quality Management ServiceDaegu Regional OfficeLezhin EntertainmentSeoul Guarantee InsuranceSobaeksan Ecological Education CenterAnsan Social Economy Support CenterUrideul HRDKakaoBankHwaseungHugo Boss Korea& more
About the instructor
John KimInstructor John Kim, author of “B2B Marketing Design” and CEO of Nanum ConsultingView profile →
Related courses
We tailor this course to your company
From diagnosis to execution — Nanum Consulting
FAQ
This course suits practitioners and leaders at companies and institutions that need global business skills. We especially recommend it for organizations aiming to build systematic, creative thinking for understanding Chinese culture.
“Understanding Chinese Culture (History, Politics, Economy)” is a customized corporate course in the Global Business field. It runs 2 hours and is delivered on-site or online to fit your company’s needs.
Yes. We tailor the curriculum to your organization’s goals and real work situations. Both in-person and online delivery are available.
Understanding Chinese Cultural Differences (History, Politics, Economy)
Training objectives
- Build systematic, creative thinking for understanding Chinese culture
- Learn the fundamentals of the Greater China region in a structured way
- Strengthen the capabilities of marketers working in Greater China
Expected results
- Gain a broad grounding in China’s history, politics, and economy
- Learn how to manage Greater China customers and run account operations
- Understand Greater China marketing and sales approaches
Curriculum
Module 1Module 1: Understanding China
- Bias and Preconceptions About China
- Korean Business Culture as Seen by Chinese Counterparts
- Analyzing China’s political landscape (focus on Xi Jinping)
- Analyzing Culture and Characteristics by Region of China
- Analyzing Chinese dialects, gestures, and cultural nuances
- Chinese Humor, Negotiation, and Hospitality: Cases and Practice
Module 2Module 2: Practical Simulation and Problem Solving
- Crafting Value Propositions for Chinese B2B Marketing
- Running Trade Shows in China and Securing Agents
- Choosing Distribution Channels in China and Approaches to Winning Customers
- Running Trade Shows in China and Managing CRM
- Hands-on Exercise: Building a Sales Strategy for China
- Real Success and Failure Cases in China, Taiwan, and Hong Kong
About the instructor
John Kim, Lead Instructor
10 years in industry · 15 years teaching (3,000+ lectures)
Education
· MBA (advanced major: Marketing), Korea University Graduate School of Business (graduated)
· Sungkyunkwan University Consultant Program (completed)
· Sogang University Graduate School of Business, Short-Term MBA (completed)
· Seoul National University Lifelong Education Instructor Development Program (completed)
· Chung-Ang University, B.A. in English Language and Literature (graduated)
Experience
· Current: CEO, Nanum Consulting
· Formerly at Hyosung Corp., Daeduck Electronics and Shinhan Diamond: overseas assignments and strategic planning (10+ years)
· Current partner instructor, Expert Consulting
· Current: Partner instructor, PSI Consulting
· (Current) Partner instructor, Korea SMEs and Startups Agency and SME Training Institute
Credentials and publications
· Certified consultant
· Certified teacher
· Completed official IDEO Design Thinking training
· B2B Marketing Design (1 Apr 2025)
· The Chinese Diamond Tool Market: Present and Future (co-authored, Korea Tool Association)
· Battles That Changed History and Innovative Weapons (in progress)