📊 Presentation · Planning
Business Planning Skills
⏱ Duration8 hours
🏢 FormatOn-site delivery · Customized design
👤 InstructorJohn Kim
✅ Key outcomeGain the business strategy knowledge that underpins planning
The Business Planning Skills program is a hands-on, 8-hour course that covers the entire planning workflow, from business strategy to proposal writing and presentation techniques. Led personally by John Kim, CEO of Nanum Consulting, it builds on the fundamentals of business strategy and marketing positioning, so participants learn practical proposal-writing methods and effective reporting and presentation skills at the same time. Step by step, from basic planning knowledge to advanced practical skills, participants strengthen the core abilities of a planner and gain practical know-how they can apply on the job right away. The curriculum is proven by Nanum Consulting’s experience training 50+ major corporations and institutions.
Who is this course for?
This course is for every professional who needs to handle planning work systematically, from new hires to mid-level managers. It is especially suited to employees working in strategic planning, marketing, or business development, and to anyone who needs to improve their proposal-writing and presentation skills.
What will you learn?
- Systematic learning of planning fundamentals
- Strengthen your skills as a planner
Curriculum
Module 1: Strategy fundamentals
- External and internal environment analysis techniques
- PESTEL, 3C, 4P, STP, SWOT, BCG
- Biz Model Canvas, Value Chain
Module 2: Business strategy and value proposition
- Corporate competitive strategy
- Value proposition tool practice
- How to execute strategy
Module 3: Marketing positioning strategy
- Creative re-positioning
- Positioning tool practice
- Success and failure case studies
Module 4: Planning fundamentals and proposal-writing techniques
- Concept and storytelling
- Folders, file management, and backups
- Storyboarding and chart creation
Module 5: Receiving assignments and reporting
- 7 ways to support your boss
- Effective conflict management
- Leader behavior styles by stage
Module 6: Effective expression and presentation techniques
- Elevator Pitch
- Presentation techniques
- Spot & Ice breaking
Expected results / After the course
- Gain the business strategy knowledge that underpins planning
- Learn how data management and proposal writing work in practice
On-site training references
Konkuk UniversityKorean Council for University EducationKyungbok UniversityNH NonghyupHyundai RotemHyundai CorporationDaejeon Chamber of Commerce and IndustryKyungnam UniversitySoonchunhyang University HospitalJeonnam Information & Culture Industry Promotion AgencySPC Group Paris CroissantSunjin Co., Ltd.Revodix Co., Ltd.TMCKCreative 13Daehan Sugar Co., Ltd.Gangseo Women’s Human Resources Development CenterDB HiTekAuto GroupChungbuk Sports CouncilGangbuk-gu Urban Management CorporationYeongdeungpo-gu Multicultural Family Support CenterDaehan SugarFederation of Korean Industriesand others
About the instructor
John KimInstructor John Kim, author of “B2B Marketing Design” and CEO of Nanum ConsultingView profile →
Related courses
We tailor this course to your company
From diagnosis to execution — Nanum Consulting
FAQ
This course is for every professional who needs to handle planning work systematically, from new hires to mid-level managers. It is especially suited to employees working in strategic planning, marketing, or business development, and to anyone who needs to improve their proposal-writing and presentation skills.
An integrated program covering the entire planning workflow, from business strategy and marketing positioning to proposal writing and presentation. Beyond teaching techniques, it helps participants grasp the essence of planning (goal, method, plan) and provides proposal templates and presentation know-how they can use on the job right away.
This 8-hour program is organized into 6 modules and can be delivered as one intensive day or split across 2 days. Training fees vary with the number of participants, delivery location, and customization needs, so we will propose the best terms after a consultation.
Drawing on extensive hands-on experience in planning and strategy, instructor John Kim has delivered planning skills training at numerous large and mid-sized companies. His practical planning training, which links business strategy with marketing, consistently earns high satisfaction ratings.
Business Planning Skills
The Business Planning Skills program is a hands-on, 8-hour course that covers the entire planning workflow, from business strategy to proposal writing and presentation techniques. Nanum Consulting’s John Kim
Training objectives
- Systematic learning of planning fundamentals
- Strengthen your skills as a planner
Expected results
- Gain the business strategy knowledge that underpins planning
- Learn how data management and proposal writing work in practice
Curriculum
Module 1Module 1: Strategy fundamentals
- External and internal environment analysis techniques
- PESTEL, 3C, 4P, STP, SWOT, BCG
- Biz Model Canvas, Value Chain
Module 2Module 2: Business strategy and value proposition
- Corporate competitive strategy
- Value proposition tool practice
- How to execute strategy
Module 3Module 3: Marketing positioning strategy
- Creative re-positioning
- Positioning tool practice
- Success and failure case studies
Module 4Module 4: Planning fundamentals and proposal-writing techniques
- Concept and storytelling
- Folders, file management, and backups
- Storyboarding and chart creation
Module 5Module 5: Receiving assignments and reporting
- 7 ways to support your boss
- Effective conflict management
- Leader behavior styles by stage
Module 6Module 6: Effective expression and presentation techniques
- Elevator Pitch
- Presentation techniques
- Spot & Ice breaking
About the instructor
John Kim, Lead Instructor
10 years in industry · 15 years teaching (3,000+ lectures)
Education
· MBA (advanced major: Marketing), Korea University Graduate School of Business (graduated)
· Sungkyunkwan University Consultant Program (completed)
· Sogang University Graduate School of Business, Short-Term MBA (completed)
· Seoul National University Lifelong Education Instructor Development Program (completed)
· Chung-Ang University, B.A. in English Language and Literature (graduated)
Experience
· Current: CEO, Nanum Consulting
· Formerly at Hyosung Corp., Daeduck Electronics and Shinhan Diamond: overseas assignments and strategic planning (10+ years)
· Current partner instructor, Expert Consulting
· Current: Partner instructor, PSI Consulting
· (Current) Partner instructor, Korea SMEs and Startups Agency and SME Training Institute
Credentials and publications
· Certified consultant
· Certified teacher
· Completed official IDEO Design Thinking training
· B2B Marketing Design (1 Apr 2025)
· The Chinese Diamond Tool Market: Present and Future (co-authored, Korea Tool Association)
· Battles That Changed History and Innovative Weapons (in progress)