History of Business Strategy
Nanum Consulting CEO John Kim’s “History of Business Strategy” course is a focused 2-hour program that traces modern business strategy from its roots to the latest trends. You will follow the major theories, from the birth of strategic management through Porter’s competitive strategy and the resource-based view to Blue Ocean Strategy, along with real-world applications, and build a solid foundation. Each theory is tied to the business conditions that produced it, so you come away with real understanding, not memorized names. The practical curriculum helps executives, team leaders and strategic planners sharpen their strategic thinking and gain insights they can use on the job right away. It draws on Nanum Consulting’s training experience with 50+ major corporations and institutions.
Who is this course for?
This course is designed for everyone involved in setting and executing organizational strategy, including executives, strategic planning teams, and mid-level managers. It is especially well suited to those who want to learn the fundamentals of management strategy theory in a structured way.
What will you learn?
- Systematically learn the fundamentals of the history of management strategy
Curriculum
- 1910s–1930s
- Scientific Management: Frederick Taylor (Factory Management)
- General and Industrial Management: Henri Fayol (Corporate Governance)
- 1930s–1960s
- The Functions of the Executive: Chester Barnard (PEST)
- The Practice of Management: Peter Drucker (HR, MBO)
- Business Policy: Kenneth Andrews (SWOT)
- Marketing Management: Philip Kotler (4P, STP)
- Diffusion of Innovations: Everett Rogers (5 Adopter Categories)
- 1960s–1980s
- Bruce Henderson (BCG Matrix)
- Competitive Strategy: Michael Porter (5 Forces, Value Chain)
- Corporate Management and Strategic Thinking: Kenichi Ohmae (3C)
- 1980s–2000s
- W. Edwards Deming (QC, TQC)
- Taiichi Ohno (Toyota Production System, 5S)
- Benchmarking: Robert Camp (BM)
- Time-Based Competition: George Stalk
- Reengineering the Corporation: Michael Hammer
- Competing for the Future: Gary Hamel (Core Competence)
- The Knowledge-Creating Company: Ikujiro Nonaka (Knowledge Management)
- Blue Ocean Strategy: W. Chan Kim (Red Ocean, Blue Ocean) and more
Expected results / After the course
- Learn core business and marketing terms and apply them at work
On-site training references
About the instructor
Related courses
We tailor this course to your company
From diagnosis to execution — Nanum Consulting
FAQ
History of Business Strategy
John Kim, CEO of Nanum Consulting, leads “The History of Management Strategy,” an intensive course that covers the roots of modern management strategy through the latest trends in just 2 hours. Strategic manage
- Systematically learn the fundamentals of the history of management strategy
- Learn core business and marketing terms and apply them at work
- 1910s–1930s
- Scientific Management: Frederick Taylor (Factory Management)
- General and Industrial Management: Henri Fayol (Corporate Governance)
- 1930s–1960s
- The Functions of the Executive: Chester Barnard (PEST)
- The Practice of Management: Peter Drucker (HR, MBO)
- Business Policy: Kenneth Andrews (SWOT)
- Marketing Management: Philip Kotler (4P, STP)
- Diffusion of Innovations: Everett Rogers (5 Adopter Categories)
- 1960s–1980s
- Bruce Henderson (BCG Matrix)
- Competitive Strategy: Michael Porter (5 Forces, Value Chain)
- Corporate Management and Strategic Thinking: Kenichi Ohmae (3C)
- 1980s–2000s
- W. Edwards Deming (QC, TQC)
- Taiichi Ohno (Toyota Production System, 5S)
- Benchmarking: Robert Camp (BM)
- Time-Based Competition: George Stalk
- Reengineering the Corporation: Michael Hammer
- Competing for the Future: Gary Hamel (Core Competence)
- The Knowledge-Creating Company: Ikujiro Nonaka (Knowledge Management)
- Blue Ocean Strategy: W. Chan Kim (Red Ocean, Blue Ocean) and more
